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Prof. Shyamkant Surve
Assistant Professor (Marketing)
Educational Qualification :
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Shyamkant surve is a faculty in marketing. He is an experienced Media Marketing and Planning professional with a successful corporate track record of over 20 years. He has knowledge and proven skills in the areas of Media Marketing, Media Planning and buying end Accounts planning. He has an academic experience of over 10 years. He presented and published several research papers in national journals and conferences. His areas of expertise are Strategic management, Marketing strategies and Advertising.
Area of Interest : Marketing
Subjects handling/handled : Marketing Management, Perspective Management, International Business, Strategic Marketing Management, Strategic Management, Integrated Marketing Communications, Product and Brand Management, Retail Management, Consumer Behavior, Emerging Trends in Marketing.
List of Publications : Books
1. Services Marketing, Thakur Publications, MMS SEM VI
2. Product & Brand Management